EXCLUSIVITY CLAUSES IN ATHLETE ENDORSEMENT CONTRACTS

LAWBEES is starting a new series of simplifying clauses in the Sports and Entertainment Contracts. This is the first article in the series and would be dealing with Sports Industry, specifically the Exclusivity Clause in the endorsement contract. The proliferation of sponsorships in the sports marketplace poses a challenge to sponsors attempting to establish a…

Violence Against Children in Sports, by Suvandna Kalra and Shubham Arun

INTRODUCTION Sports are very important for mental and emotional development. A lot of children worldwide take interest in some form of organized sports and many more participate in informal street games, spontaneous play sessions with their friends. A lot of children also face violence against themselves in sports. An in-depth study of violence against children…

UNDERSTANDING THE ALLEGED KL RAHUL-RASHID KHAN-IPL LUCKNOW FRANCHISE TALENT POACHING CASE, by Ishaan Michael

WHAT IS TALENT POACHING? The term “Talent Poaching” gained notoriety in 2010 where it was used to describe practices that involve companies hiring current or former employees from a competitor or similar company. Employee poaching oftentimes happens in growing industries that require employees with specialized skills and the sports industry is no different. Sports Talent…

COMMERCIALISING IMAGE RIGHTS OF OLYMPIANS, by Ishaan Michael

Tokyo Olympics and Paralympics 2020 turned out to be India’s best-ever performance at the quadrennial sports event in terms of the medals tally. The stellar performance presented brands with the perfect opportunity for leveraging the athlete’s success and use it to increase their visibility and traction by unauthorised usage of the image rights.  This form…